Media Monitoring & Curation

Thank you for your participation in class today. Below you'll find the class presentation on media monitoring and digital curation.

This lesson focuses on establishing a monitoring plan as well as a social media strategy in order to identify key media and key influencers for your brand or institution. A presentation of Google's search engine syntax is also included in the presentation.

Curation Monitoring Strategy by Jeremy Washer

Class Assignment

Please turn in your social media plan by 13th May to my email address. I expect to receive a PPT or Keynote presentation of your findings. One or two pages is enough. Please provide your work in English, and give me website links and addresses for examples of your work (ex. if you find a blogger who is an influencer, include the website URL for the blogpost).

Have a great holiday, and see you all in two weeks!

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4 Concepts to Remember & Facebook Business Pages

This lesson presents 4 key concepts in social media marketing: engagement, influence, reach & virality. The presentation ends with a brief presentation on Facebook business pages, and a class assignment for a Facebook case study.

Vocabulary & Facebook by Jeremy Washer

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Social Media Mashup

Thanks for your participation in class Wednesday. Please find the class presentation on different types of social media which we explored for the class lesson: Social Media Mashup.

Class Presentation

A look into different types of social media and the different statistics for each type of media. Blogs, social networks, video platforms and other forms of social media are considered in this presentation.

Intro SM Mashup by Jeremy Washer

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